About this role
The compensation for this position is between $58,600 and $73,200 annually, based on experience and qualifications.
IPEX is one of the North American leading providers of advanced plastic piping systems. Our mission is to shape a better tomorrow by connecting people with water and energy.
We currently have an exciting opportunity as a Marketing Coordinator. This role will be based out of our Oakville, ON office and will report into the Channel Marketing Manager, Plumbing, Mechanical & Industrial.
Do not miss this opportunity to be a brand ambassador. This family focused team is comprised of people-centric professionals, thought leaders and rapid thinkers, entrepreneurs in spirit and status quo-fighters!
Job Summary
The Marketing Coordinator, Industrial, you will support the planning, execution, and optimization of marketing initiatives across the Industrial North America segment. You’ll have the opportunity to collaborate with cross‑functional teams, contribute to impactful campaigns, elevate the IPEX brand, and deliver engaging content and experiences that support our growth strategy.
Principal Responsibilities
- Support the development and execution of marketing campaigns, product launches, and promotional initiatives.
- Facilitate the implementation of marketing strategies and programs in collaboration with internal and external stakeholders, including use of media.
- Assist marketing segment manager in the development and execution of all marketing and advertising strategies.
- Collaborate with Sales team to align sales and marketing goals with those of the organization.
- Manage key milestones in the development and updating of marketing assets and management of the marketing budget.
- Develop and maintain advertising plan and media schedule. Build relationship with trade publications and look for opportunities for additional exposure.
- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice and brand message.
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.
- Work with the graphic design team to deliver content that meets brand guidelines.
- Coordinate with Product Managers to create or edit product literature and digital content.
- Manage relationships with internal and external stakeholders to ensure high-quality and timely execution of marketing programs.
- Utilize CRM system to ensure marketing campaigns are targeted to specific market segments and CRM database is up to date.
- Prepare content that may be deployed in our Learning Management System (LMS).
- Oversee all aspects of tradeshow planning and execution, including booth design and on-site management to ensure successful event participation and brand representation.
Qualifications and Experience:
- Bachelor’s degree in marketing, advertising, communications, or related field
- 3 to 5 years’ experience in B2B marketing or brand marketing
- Project management experience an asset
- Ability to effectively manage multiple projects in a dynamic environment
- Able to deal with complexity and uncertainty
- Proficient in English (verbal and written); French (verbal and written) is an asset
- Strong MS Office skills (Word, Excel, and PowerPoint)
- Experience with CRM systems and Marketing Automation tools
IPEX is committed to providing accommodations for people with disabilities throughout the recruitment process and, upon request, will work with qualified job applicants to provide suitable accommodation in a manner that takes into account the applicant’s accessibility needs due to disability. Accommodation requests are available to candidates taking part in all aspects of the selection process for IPEX jobs. To request an accommodation, please contact HR at [email protected]
Other facts
About Aliaxis
Honesty, fairness, integrity, the golden rule: a customer-first culture. Customers want it- even demand it. And it’s so easy to promise.
This is ‘distance race’ thinking, and building a business on it is harder than you might think. It requires you to sacrifice many short-term opportunities for gain. It means spending whatever time it takes to help a client solve a problem on deadline. It means resisting the urge to cut corners on materials that, once in place, no one will ever see.
It means innovation: going beyond what your customers want or expect, and working restlessly to create new products and ideas to fill unmet needs. It means keeping your word, even when it’s inconvenient, and honouring relationships over transactions, even when it costs. And it means building a team with people who believe it, live it, and stand by it.
At IPEX we’ve long-since made a decision to embrace this long-term thinking, not just when it’s easy, but every day, in everything we do, for every customer and every employee. We don’t do it because we’re nice people, though we like to think we are. We do it because it’s good business, and that the reputation we’ve built over time, job by job, one customer at a time, pays the best dividends.
Alex Mestres
Chairman & Chief Executive Officer
What you'll do
- The Marketing Coordinator will support the planning, execution, and optimization of marketing initiatives across the Industrial North America segment. This includes collaborating with cross-functional teams and managing marketing campaigns and assets.
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