About this role
About AkzoNobel
Since 1792, we’ve been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and use our expertise to sustain and enhance the fabric of everyday life. Because we believe every surface is an opportunity. It’s what you’d expect from a pioneering and long-established paints company that’s dedicated to providing sustainable solutions and preserving the best of what we have today – while creating an even better tomorrow. Let’s paint the future together.
For more information please visit www.akzonobel.com
© 2024 Akzo Nobel N.V. All rights reserved.
Job Purpose
Reporting to the Regional Sales Manager – Aerospace, this role ensures the deployment of robust CRM tools, skilled personnel, and data-driven processes to enhance sales forecasting, customer engagement, and pipeline management.
Key Accountabilities
-Lead CRM initiative and platform to support sales & customer service teams.
-Drive and own Win Room (Margin & Tender management) activities to secure and expand our business
-Develop and execute a regional CRM strategy to enhance sales forecasting, pipeline management, and customer engagement across all Aerospace segments.
-Collaborate with Area Sales Managers and Key Account Managers to align CRM tools with segment-specific needs (e.g., GA’s high-volume accounts, Air Defense’s secure data protocols).
-Oversee the implementation and customization of CRM systems (e.g., Salesforce), ensuring seamless integration with IBP processes and sales workflows.
-Monitor and report on CRM performance, delivering data-driven insights on user adoption, pipeline accuracy, and customer engagement to the Regional Sales Manager.
-Align with Global Commercial Excellence Team to drive continuous improvement in CRM processes, optimizing data quality, user experience, and sales efficiency to support regional goals.
-Conduct market and client data analysis to identify trends, upselling opportunities, and customer needs, providing actionable insights to sales teams.
-Support sales teams with CRM training and tools, enhancing their ability to manage client relationships and close deals effectively.
-Ensure adherence to corporate policies and data security regulations in all CRM activities.
-Facilitate cross-functional alignment by integrating CRM data with technical services, R&D, and supply chain to support client solution delivery.
-Proactively resolve CRM-related issues, such as system downtimes or data inaccuracies, coordinating with IT and sales teams to maintain operational continuity.
-Maintain prices in Saturn SAP system for entities in APAC (i.e. Dongguan, Chonburi, Changzhou).
Experience
Knowledge & Experience:
· 7-10 years of experience in CRM management, sales operations, or related roles, with at least 4 years in aerospace, paints and coatings, or high-tech B2B industries, ideally supporting sales teams.
· Deep expertise in CRM platforms (e.g., Salesforce, HubSpot, Microsoft Dynamics), including system configuration, data analytics, and integration with sales processes.
· Preferable knowledge on SAP – Pricing related topics
· Proven experience in leveraging CRM systems and Integrated Business Planning (IBP) processes to optimize sales forecasting, pipeline management, and customer engagement across multiple segments.
· Preferred: Background in implementing CRM solutions for aerospace clients (e.g., OEMs, MROs, defense contractors) and experience with data security in regulated industries.
Education:
· Minimum Bachelor’s degree in business management, information systems, marketing, or a related field.
· Master’s of Business Administration (MBA) or advanced degree in business, data analytics, or technology management preferred, with coursework in CRM systems or sales operations.
Skills:
· Leadership: Strong ability to lead CRM teams and guide sales teams in adopting CRM tools, fostering a culture of data-driven decision-making.
· Stakeholder Management: Advanced expertise in collaborating with sales managers, key account managers, and technical teams to align CRM strategies with client needs.
· Project Management: Robust skills in managing CRM implementation projects, system upgrades, and cross-functional integrations under tight timelines.
At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.
Requisition ID: 50763
Other facts
About AkzoNobel
Since 1792, we’ve been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than 150 countries and use our expertise to sustain and enhance everyday life. Because we believe every surface is an opportunity. It’s what you’d expect from a pioneering and long-established paints company that’s dedicated to providing sustainable solutions and preserving the best of what we have today – while creating an even better tomorrow. Let’s paint the future together.
What you'll do
- The Sales Excellence Specialist will lead CRM initiatives and enhance sales forecasting and customer engagement. They will collaborate with sales teams to align CRM tools with specific needs and monitor CRM performance.
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