Position Summary:

Under the direction of the CE Marketing Director, the EBD (Enterprise Business Division) Marketing Manager is responsible for the creation and execution of marketing communications, promotions, programs, and content build in support of EBD’s B2B and B2C (Monitor and Memory) goals and initiatives.  Working with the channel teams, retail teams, and product marketing team, this position will understand the marketing objectives that need to be achieved and then work with internal stakeholders within EBD, internal divisions (DtC, Corporate Marketing), agencies and channel/retail partners, to create the deliverables that achieve EBD B2B and B2C marketing objectives.  While the position will focus on marketing program and communications, the incumbent must be flexible enough to work on events or ad hoc marketing programs, as the needs of the business arise. 

The Marketing Manager will build and manage the marketing tools needed for world-class B2B marketing programs, defining and reporting on success using appropriate metrics.  This Marketing Manager will also manage the IMC process for EBD B2C product categories (Monitor and Memory). The incumbent will need to understand the project timelines required to support each launch with the appropriate marketing assets and tools for teams to achieve SECA marketing and business objectives.  In this role, the Marketing Manager will act as the champion for brand style and compliance on all materials, reviewing all materials to ensure alignment with program messaging and brand guidelines.