6
Marketing Operations Analyst
full-time•Pune
About this role
<div class="content-intro"><p><strong><span data-contrast="none">Our Mission:</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="none">6sense is on a mission to revolutionize how B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><strong><span data-contrast="auto">Our People:</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="auto">People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Accountability, Growth Mindset, Integrity, Fun and One Team. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="auto">We want 6sense to be the best chapter of your career.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p></div><p><span data-contrast="auto">The Marketing Operations Specialist will assist in building, measuring, optimizing and scaling our marketing programs in Adobe’s Marketo Engage and SFDC to drive growth. </span><span data-contrast="auto">In this role, you will support the development and maintenance of marketing campaigns and measure their impact on overall marketing-generated pipeline. You'll work closely with demand generation, ABX, and customer marketing teams, bringing a strong analytical and data-driven approach to everything you do.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":0,"335559739":0}"> </span></p>
<p><strong><span data-contrast="auto"> </span><span data-contrast="auto">Responsibilities:</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":0,"335559739":0}"> </span></strong></p>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Support the Marketing Automation team to run, operate, debug, and analyze various Marketo programs, while also supporting additional tech integrations with Marketo. </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Support technical aspects of key marketing systems used to generate, distribute, and report on marketing qualified accounts. Establish and maintain scalable processes that ensure best practices in campaigns </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="3" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Create, maintain and suggest metrics reports on marketing activities, effectiveness, and business impact </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Analyze marketing and sales data to develop insights and make recommendations on areas for optimization</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="5" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Monitor and maintain data quality within the marketing database, and data flowing through down-stream systems partnering with the rest of the revenue organization </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Monitor, measure, and analyze the effectiveness of marketing initiatives as they relate to the overall company's goals</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="7" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Analyze the quality of the sales and marketing pipeline and spot efficiencies that will make the company work better as a whole</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="8" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Developing and maintaining strong working relationships with the various marketing departments. </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="8" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Have an AI first approach to solving all the problems and thinking of ways to automate the manual tasks</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<p><span data-contrast="auto"> </span> <strong><span data-contrast="auto">Requirements/Skills Needed:</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":0,"335559739":0}"> </span></strong></p>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Bachelor’s degree in marketing, computer science or a related field.</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="10" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">2-4 years’ experience with marketing operations/GTM Ops and campaign management </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="11" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Must have 2-3 years of experience using Marketo (Building & Managing Campaigns) </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="12" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Marketo Certified Associate Certification Preferred</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Good to have 1-2 years of experience working on various front-end technologies like HTML, CSS, Javascript</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="14" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Proficiency in SFDC and understanding of overall Salesforce architecture</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="15" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Strong analytical skills.</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="16" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Good communication, interpersonal, and leadership skills. </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="17" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Prior experience with project management tools like ASANA, JIRA etc.</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Ability to manage multiple projects at the same time in a fast-paced environment. Technically capable, excellent communicator, and have a desire to improve processes</span><span data-contrast="auto"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1080,"335559737":0,"335559738":0,"335559739":0}"> </span></li>
</ul>
<p><strong><span data-contrast="auto"> </span> <span data-contrast="auto">Good to Have Skills:</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":0,"335559739":0}"> </span></strong></p>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Experience using iPaas tools like Workato, Zapier, n8n etc</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1447,"335559737":0,"335559738":0,"335559739":0,"335559991":360}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Experience in integration management and basic concepts of APIs and Webhooks</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1447,"335559737":0,"335559738":0,"335559739":0,"335559991":360}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Experience working with AI tools like ChatGpt, Claude, Co-Pilot etc to integrate it in day to day tasks.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1447,"335559737":0,"335559738":0,"335559739":0,"335559991":360}"> </span></li>
</ul>
<ul>
<li data-leveltext="·" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"·","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Having a curious mindset and the eagerness to learn new tools and technologies to stay up to date with the current AI trends.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559685":1447,"335559737":0,"335559738":0,"335559739":0,"335559991":360}"> </span></li>
</ul>
<p><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":0,"335551620":0,"335559738":0,"335559739":160,"335559740":276}"> </span></p><div class="content-conclusion"><p><strong><span data-contrast="auto">Our Benefits:</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="auto">Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices. </span></p>
<p><span data-contrast="none">We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559738":0,"335559739":160,"335559740":259}"> </span></p>
<p><strong><span data-contrast="auto">Equal Opportunity Employer:</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="auto">6sense is an Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to </span><span data-contrast="auto"><a href="mailto:[email protected]">[email protected]</a><a href="mailto:[email protected]">.</a></span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"> </span></p>
<p><em><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":160,"335559740":259}"><span class="TextRun SCXW160271132 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW160271132 BCX0">We are aware of recruiting impersonation </span><span class="NormalTextRun SCXW160271132 BCX0">attempts</span><span class="NormalTextRun SCXW160271132 BCX0"> that are not affiliated with 6sense in any way. </span><span class="NormalTextRun SCXW160271132 BCX0">A</span><span class="NormalTextRun SCXW160271132 BCX0">ll email communications from </span><span class="NormalTextRun SCXW160271132 BCX0">6sense</span><span class="NormalTextRun SCXW160271132 BCX0"> will originate from </span><span class="NormalTextRun SCXW160271132 BCX0">the @6sense.com domain</span><span class="NormalTextRun SCXW160271132 BCX0">. </span><span class="NormalTextRun SCXW160271132 BCX0">We will </span><span class="NormalTextRun SCXW160271132 BCX0">not initially contact you via text message and will </span><span class="NormalTextRun SCXW160271132 BCX0">never request payments</span><span class="NormalTextRun SCXW160271132 BCX0">. </span><span class="NormalTextRun SCXW160271132 BCX0">If you are uncertain whether you have been contacted by an official 6sense employee, reach out to </span></span><a class="Hyperlink SCXW160271132 BCX0" href="mailto:[email protected]" target="_blank"><span class="FieldRange SCXW160271132 BCX0"><span class="TextRun Underlined SCXW160271132 BCX0" lang="EN-US" data-contrast="none"><span class="NormalTextRun CommentStart SCXW160271132 BCX0" data-ccp-charstyle="Hyperlink">jobs@</span><span class="NormalTextRun SCXW160271132 BCX0" data-ccp-charstyle="Hyperlink">6sense.com</span></span></span></a><span class="EOP SCXW160271132 BCX0" data-ccp-props="{"201341983":0,"335559739":0,"335559740":279}"> </span></span></em></p></div>
What you'll do
- The Marketing Operations Analyst will support the Marketing Automation team in running and analyzing Marketo programs and maintaining marketing systems. This role involves measuring the impact of marketing campaigns and ensuring data quality within the marketing database.
About 6sense
6sense is on a mission to revolutionize the way B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue. Customers report 2X increases in average contract value, 4X increases in win rate and 20-40% reduction in time to close deals. Know everything, do anything, with 6sense.
Ready to join 6sense?
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Frequently Asked Questions
What does a Marketing Operations Analyst do at 6sense?
As a Marketing Operations Analyst at 6sense, you will: the Marketing Operations Analyst will support the Marketing Automation team in running and analyzing Marketo programs and maintaining marketing systems. This role involves measuring the impact of marketing campaigns and ensuring data quality within the marketing database..
Is the Marketing Operations Analyst position at 6sense remote?
The Marketing Operations Analyst position at 6sense is based in Pune, India. Contact the company through Clera for specific work arrangement details.
How do I apply for the Marketing Operations Analyst position at 6sense?
You can apply for the Marketing Operations Analyst position at 6sensedirectly through Clera. Click the "Apply Now" button above to start your application. Clera's AI-powered platform will help match your profile with this opportunity and guide you through the application process.