#Dreambig

#Draftline

Purpose:​

Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive. Our portfolio of iconic brands includes global classics like Stella Artois, Budweiser, and Corona, and well-known favorites such as Camden Hells, Beck’s, and Leffe. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.
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That’s Who We Are: Come and OWN IT.

About draftLine:

draftLine is our award winning in-house agency. Creatives, strategists, producers, and marketers gathered from all over Europe revolutionizing the way we do marketing in our company. We believe that brands that ignore people get ignored by people, that’s why our mission is to build brands with people at the heart. As insiders we collaborate with every discipline within ABI, as well as external partners, to deliver communication plans that connect and drive growth for our brands.

Based out of our central London office, with its own production studio and rooftop bar, we will work hand in hand with global and local marketing teams to develop top notch creative work. 

The Role:

draftLine is looking for an Art Director to work on the biggest beer brands in the world such as Budweiser, Corona, Stella Artois, etc. Reporting into the Creative Director, you will help raise the bar across our in-house agency portfolio of beer brands. You’ll bring strong conceptual thinking and craft, with a deep understanding of social first creative and what makes work resonate in culture. While you may touch activations and experiential occasionally, the core of the role is big, platform smart ideas and beautifully executed work across ATL, social, digital, film and photography.

Duties & Responsibilities:

• Concept and art direct across social, digital, film, photography, OOH, print and design.

• Bring beer and the alcohol category to life in a responsible but exciting way, balancing brand storytelling with commercial outcomes.

• Be confident art directing product shoots with a strong eye for detail: styling, composition, pack, label, liquid and the “final 5%”.

• Create social first ideas that feel native to each platform, understanding formats, creators, trends and what drives engagement.

• Build visually compelling decks and sell work clearly, bringing ideas to life in Google Slides/Docs.

• Collaborate with Creatives, Designers, Copywriters and Producers to push the thinking and protect the craft.

• Stay on top of social, cultural, design and emerging tech trends, translating them into relevant, brand right work.

• Be open to working in a creative team/partnership if the opportunity arises.

Who We’re Looking For:

You will have had responsibility for delivering creative work to a high standard, from initial concept through to execution. You’ll be comfortable partnering with stakeholders, working with production, and iterating quickly while maintaining craft. Experience in FMCG is ideal, and alcohol category experience is a bonus.

• Experience creating communications across multiple channels, with clear strength in social first creative

• A portfolio demonstrating conceptual thinking and high craft (social/digital essential, film/photography strongly preferred)

• Proficiency in Adobe Creative Suite

• Curiosity about culture and the latest trends, with strong judgement on what’s relevant

• Start-up mindset with a can-do attitude, not afraid to make the role your own

• Portfolio (Candidates without Portfolios will not be considered)

Skills:

• Attention to detail and a strong craft/visual skillset

• Strong conceptual thinking and problem solving

• Organisation and the ability to manage multiple jobs at pace

• Resilience and calm under pressure

• Collaborative, proactive team working

Benefits & Perks:

• 18-month fixed term contract with the possibility to extend based on performance and business needs

• Benefits for you and your family to help your physical and mental health

• Competitive parental leave and pension double contributions

• 25 days holidays per year + bank holidays

• Employee benefits to help your physical and mental health and overall well-being

• 2 volunteer days a year to support your local community

• 4 employee networks to support diversity and inclusion

• Global Bonus

• Private Medical Care

• 26 weeks paid leave for primary caregiver

Why build your career with us

We recruit for mindset, ambition, cultural fit, and growth opportunities.

UNIQUE CULTURE

We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.

BRANDS EVERYONE LOVES

We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites. 

GROWTH OPPORTUNITIES

Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.

#LI-BudweiserUK&I